GRAVITAS vs Grata vs SourceScrub
Grata and SourceScrub are company databases — they map who exists from what a company publishes. GRAVITAS is different: it scores who is ready to sell. If you already use a database for discovery, GRAVITAS adds the seller-intent and owner-readiness layer those tools do not provide, plus physical-business ground truth and exclusivity — one buyer per market — for off-market deal sourcing.
Discovery vs seller intent
Grata and SourceScrub are excellent at discovery: they index the universe of companies from what those companies publish online. But discovery answers “who exists,” not “who is ready to sell.” For off-market origination, the second question is the one that wins deals.
GRAVITAS is the seller-intent layer. It reads exit and readiness signals an owner can’t hide — across the public record, the people, and the physical business — and scores how close each owner is to transacting. It’s complementary to a database, not a replacement for discovery.
GRAVITAS vs Grata vs SourceScrub
| GRAVITAS | Grata / SourceScrub | |
|---|---|---|
| What they read | Who is ready to sell (intent) | What a company publishes |
| Lead time | 6–12 months before market | Often after a company is listed |
| Owner-readiness score | ✓ | — |
| Seller-intent signals | ✓ | — |
| Physical-business ground truth | ✓ | — |
| Exclusive — one buyer per market | ✓ | — |
| Curated & delivered (done-for-you) | ✓ | — |
When to use GRAVITAS
Use a database when you need to map a market. Use GRAVITAS when you need to know which owners in that market are ready to transact now — and you want them surfaced to you exclusively, before the auction crowd arrives.
Frequently asked
Is GRAVITAS a Grata alternative?
GRAVITAS is complementary to Grata. Grata is a discovery database (who exists); GRAVITAS is a seller-intent layer (who is ready to sell). If you want owner-readiness and exit signals rather than a company directory, GRAVITAS is the off-market alternative.
Is GRAVITAS a SourceScrub alternative?
Like Grata, SourceScrub is a discovery database. GRAVITAS adds what those tools don’t: a readiness score, seller-intent signals, physical-business ground truth, and exclusivity — one buyer per vertical and region.
Can I use GRAVITAS alongside a company database?
Yes — that’s the common setup. Use the database to define a market, and GRAVITAS to score which owners in it are ready to transact and reach them first.